ByteDance is entering the AI competition by gearing up to introduce a competitor to OpenAI’s “GPTs.”

The owner of TikTok is developing a platform that empowers users to craft their own chatbots, resembling the customizable versions of ChatGPT unveiled by OpenAI at its recent developer day, as per a report from the South China Morning Post.

ByteDance, currently working on an image-generating tool akin to Midjourney and Stable Diffusion, aims to launch the “bot development platform” as a public beta by the end of the month, Business Insider reported.

According to a company-wide memo, the new platform will enable ByteDance to “explore new generative AI products and how they can integrate with the existing ones.”

This move follows OpenAI’s November announcement of an update allowing users to create tailored versions of ChatGPT, known as “GPTs,” for specialized tasks like coding, tech support, and creative writing.

Written by B.C. Begley