Mattel says Barbies and Hot Wheels could soon get more expensive

Mattel may raise prices on toys like Barbie and Hot Wheels due to new tariffs imposed by President Trump. 

The company, which manufactures about 40% of its toys in China, is considering price hikes while also exploring ways to adjust its supply chain to mitigate tariff impacts.

Trump recently imposed a 10% tariff on Chinese goods, with a temporary pause on 25% tariffs for Mexico and Canada.

While Mattel plans to adjust its production and work with suppliers to limit cost increases, higher prices for consumers are expected
, CNBC has reported.

The company aims to reduce its reliance on China and Mexico by 2027, shifting sourcing to other regions.

Written by B.C. Begley