A U.S. judge ruled that Google illegally dominates two online advertising markets, finding the company guilty of acquiring and maintaining monopoly power in publisher ad servers and ad exchanges.

This ruling could lead to a breakup of Google’s ad products.

The decision is a setback for Google, following a similar ruling in an online search case.

While Google won part of the case, it faces potential asset sales, such as its Google Ad Manager, to restore competition.

The DOJ has called it a victory for free markets, while Google plans to appeal, Reuters has reported.

This case could increase regulatory risks for other tech giants like Amazon and Meta.

Written by B.C. Begley