Krispy Kreme, GoPro both soar as the next darlings of this summer’s meme stock resurgence

GoPro and Krispy Kreme surged in early trading Wednesday amid a renewed meme stock rally driven by retail investors.

GoPro jumped as much as 90% premarket before settling around 40% higher, while Krispy Kreme rose up to 70% before trimming gains to 26%.

Despite recent revenue declines—GoPro down 13% and Krispy Kreme down 15% year-over-year—both stocks drew attention alongside earlier meme stock risers Opendoor and Kohl’s, Yahoo Finance has reported.

However, GoPro has a relatively low short interest compared to others, suggesting different dynamics behind its surge.

Both companies are set to report earnings in August.

Written by B.C. Begley